Archive for the ‘Blog’ Category

What Goes Into a Sign for Your Business?

Thursday, June 9th, 2011

Three factors dominate the effectiveness of your sign: visibility, legibility and readability.

VISIBILITY – the purpose of having a sign is so that the intended audience notices the sign and reads the message.  Four factors affect visibility:  shape, size, color and location.  An effective sign makes the best use of all four factors.

LEGIBILITY – is the sign easy to read from 300 feet away?  Is the font a unique style that makes it hard to recognize?  Signs America can provide renderings of your sign with different  color options for the background and different letter styles.  Knowing the optimum distance for viewing the sign is the first step to calculating letter height

READABILITY – the message should be easy to understand.  This is determined by using the correct font style, correct letter height and spacing. Signs America has hundreds of fonts to select from.  Often, changing only one element of a sign – the font style, size, spacing, color contrast or layout – will directly relate to the effectiveness of the sign.

SITE SURVEY – Signs America provides complimentary site surveys.  During the survey, we will look at the space where the sign is to be installed.  We check to see if trees or buildings are in the way, if there are awnings, telephone poles or other signs or that block the view.  We can determine how high the sign should be placed on the building.

Contact Signs America to set up an appointment for your complimentary site survey and bring your signs into the 20th century.

Alameda Restroom Signs

Friday, January 14th, 2011

Signs America just completed a sign program for the Alameda Boys & Girls Club’s new facility in Alameda, California. The signage for this project included everything from ADA Restroom and Permanent Space signs, to Way-finding and Exterior Dimensional Graphics. The signage was conceived to match aluminum architectural elements, so Signs America found a solution involving Anodized Aluminum Laminate over Black Acrylic for the base, with Black raised graphics. The end result was modern, but conservative, and perfectly fit the overall look of the club.

Fireside Post and Panel- Mill Valley, CA

Monday, December 13th, 2010

Post and Panel Sign – Our client, a housing complex located in Mill Valley, CA, came to us to solve a problem.  The complex had two entrances, but only one entrance to the building was visible from the parking lot, causing confusion to visitors.  We suggested a digital map of the complex be placed in a central location.  The map we developed shows the two entrances and the units accessible through that entrance.  The location of the two entrances on the map has taken the guess work out of where to enter the building for the unit you want to visit.  The map is a digital print, laminated with UV material and installed in a black metal frame.  Find out how we can assist you in solving a sign problem – give us a call for a free consultation.

Pacific Cafe

Monday, December 6th, 2010

To celebrate our friend’s 35th year in  business, we designed and made a sign for his seafood restaurant, Pacific Cafe, located in Kentfield, California.  The sign is 12″ high X 24″ long, and is a digital print laminated to foam core.  To make the sign more authentic looking, we contour cut around the outer edge so that the square knot at the bottom of the sign would stand out.  This is a very easy, cost effective way to celebrate a special occasion, birthday, anniversary, graduation.  It’s easy to add a photo to a greeting that can be enjoyed for years to come.

Gold Rush Kiosk- Digital Printing

Thursday, December 2nd, 2010

Digital graphics printed on vinyl then  mounted to 1/8″ thick dibond.  Grommets inserted in 2 positions for hanging from kiosk.  These are at malls throughout Northern California.
This sign has also been fabricated in a free standing “table top” version.  This made to be inserted into a metal stand as shown.

Mervyns Monument Sign-Redwood City

Tuesday, November 30th, 2010

Visible from Highway 101 in Redwood City, the property manager of this shopping center wanted all the panels updated to reflect their current tenants and updated logos. Utilizing two lift trucks, the original panels were replaced with “sign-white” 3/16″ lexan so that the longest signs could still be provided without a seam. The logos and text were done in translucent high performance vinyl.

The shopping center also had several ground level monument signs at various entrances that required panels nearly 25′ in length.  The original intent of the client was to recycle the panels, removing the graphics and replacing them with new art. Unfortunately the signs had been out in the elements for such a long time that the “shadow” from the previous graphics could not be removed. New panels were created and the signs were replaced all in one day.

An interesting note about this project was that the property manager and salesman for Signs America had to attend a Redwood City council hearing to assure the members of the city council that the signs were not likely to be a dangerous distraction to passing motorists.

Pier 80 Sign

Tuesday, November 30th, 2010

Signs America has played an important role in the revitalization of the City’s port. Entry to many of the Port of San Francisco facilities have had old, out-dated signage. Signs America was hired to remove the old signage and then rebuild the large panels with all-weather, marine plywood. The panels are primed and in this case, the graphics are hand painted.

The templates used by our painter come directly from the art provided by the client. Fresh, updated signage makes a big difference!

Mission Valley ROP Kennedy Tech- Fremont, CA

Friday, November 19th, 2010

The Mission Valley ROP Kennedy Tech project in Fremont, California required an interesting solution for Room ID Signs. Along with having a custom background, the architect requested the signage information be justified on each sign to the side facing the door jamb. The design for this type of solution was the easy part (see shop drawings), while the organization of the sign program was more challenging. We at Signs America completed a full review of the site, locating all of the Room ID sign locations and noting the strike side of the door. The final sign installation was a breeze because of the extensive planning.

SIGNS AND THE ADA REQUIREMENTS AND CODES – FIRST IN A SERIES

Thursday, November 18th, 2010

OVERVIEW OF ADA

Signage in public areas of all buildings is subject to compliance with federal, state and local code requirements, mandating the use of certain symbols, messages and graphic standards.

To provide adequate signage for all users, including persons with disabilities, the Federal Americans with Disabilities Act (ADA), first published in the Federal Register on July 26, 1991 describes specific requirements for the use of type styles, minimum type sizes, message contrast, symbols, Braille characters, tactile messages, sign background gloss and sign placement.

The ADA is broken into sections (Title II and Title III) and enforced by the Department of Justice (DOJ) and the Department of Transportation (DOT).

Title III of the ADA applies to places of public accommodation and commercial facilities open to public access and is enforced by the DOJ. Title III includes, but is not limited to, restaurants, schools, museums, public office buildings, retail and social service establishments.  The most prevalent area of signage affected by the ADA under Title III is room identification and way finding.

CALIFORNIA CODES – TITLE 24

Title 24 has a few differences related to signage.  We will focus on three key areas relating to permanent room identification.

1.  GRADE II BRAILLE – Grade II Braille incorporates the use of 189 contractions and short-form words, and is now the standard Braille used in most applications.  Title 24, which uses Grade II Braille, requires that the spacing of the individual Braille cells be further apart than that required under the original ADA.

2.  PLACEMENT OF BRAILLE – Code required Braille to be a minimum of 3/8″ from tactile characters and raised boards.  Title 24 places a maximum distance of 1/2″ from the raised characters.

3.  REST ROOMS – Title 24 requires that all accessible toilets and bathing facilities have the “International Symbol of Accessibility” (ISA) installed on the door leading into the facility.  Rest room signs shall be mounted on the door and on the wall adjacent to the door.

DOOR MOUNTED SIGNS – Rest room door signs shall NOT be tactile and Braille and should be mounted on the door at 60″ floor to center of the sign.  The color of the rest room sign should contrast with the door.  If the rest room is ADA accessible, the ISA symbol shall be indicated on the sign.

Men’s Facility – required to be identified by an equilateral triangle 1/4″ thick with 12″ sides.

Women’s Facility – required to be identified by a circle, 1/4″ thick and 12″ in diameter.

Unisex Facility – required to be identified by a circle 1/4″ thick, 12″ in diameter with a 1/4″ thick triangle on top of the circle and within the 12″ diameter.

WALL MOUNTED SIGNS – Rest room wall signs are considered permanent room ID signs and shall be tactile and Braille and be installed on the wall adjacent to the latch side of the door, 60″ on center.

Men’s , Women’s and Unisex Facilities – shall have a minimum field height of 6 inches, the icon shall be tactile and the characters shall be Braille.  The color of the rest room sign should contrast with the wall.  If the rest room is ADA accessible, the ISA symbol should be indicated on the sign.

Patio Cafe- Menu Boards

Tuesday, November 16th, 2010

The Patio Cafe of Redwood City wanted a new menu board to celebrate their 25 years of being open. Their current signs were old, worn out, dirty and had cut and tape pricing from years of price changes.

So Marty Wall started to work with their graphic designer on ideas. The solution was a full color digital print mounted to 3mm black PVC with magnetic pricing so the prices could change in the future.

Below is a close up of the magnetic strips that would mount to the digital print.

After taking down all the old signs we installed the new menus.